Monday, December 10, 2012

Joseph Calata: Calata Corp Focuses on Expansion

The Calata Corp was rumored to have been under investigation due to the stock manipulation of its shares. During the trading days of the corporation, the stock prices underwent a fluctuation where the shares reached P24 per share but declined to as low as 32 percent along the way which led to the allegations.

The 31-year-old CEO and chairman of the corporation, Joseph Calata, was very firm during the rumors claiming that his corporation was never under investigation but the shareholders of the firm. He also stated that he was the one who called the Securities and Exchange Commission to investigate on the weird movements of the stocks.

After four months of investigation, SEC was able to pinpoint those involved in the said manipulation. Initial reports also indicated that Calata Corporation is clear from any involvement in the allegations.
This is good news for the corporations as the firm can now focus on its expansion project where they plan to increase the number of its outlets to about 250 using the proceeds from the initial public offering.

The expansion would provide more farmers and agricultural sector entrepreneurs with access to products and technologies.
- Says Calata in an interview.

Tuesday, October 23, 2012

Calata: New Agricultural Technology for Farmers


Calata Joseph
Calata Corporation, the 10-year-old company of Joseph Calata, has recently caught the eyes of many traders. With the unique tactic of showcasing their company in the Philippine Stock Exchange by means of a fashion show of agricultural products, traders truly targeted the company. This caused the shares of the corporation to reach sky-high which led to the recent market cap of the company of P4B, making its 31-year-old CEO the youngest billionaire in the Philippines.

But of course, this hike wasn’t a walk in the park for the corporation. For years, it was out of the radar, as it slowly progressed from a small poultry feeds store. When Joseph Calata took over the company, he strived hard to make it into a professional and big enterprise. He introduced new technology to his traditional company where they were able to computerize their sales and accounting. With this, their production became more transparent and led to the success of the company.

Calata also wants to bring success in the agricultural industries in the country, starting with rice and corn farmers, by means of introducing them to agricultural technologies. Recently, findings show that incompatible farm inputs used in farms causes bigger expenses and reduce harvest for farmers. This is not just critical for farmers but also for the environment as it can cause irreparable damage to the soil.

Calata aims to solve this problem by introducing free soil testing facilities that would help the farmers be wiser in usage of farm inputs and determine which are compatible with their respective farms. These facilities will prevent farmers from buying and applying fertilizers that do not fit their farms.

This is expected to generate savings for farmers thus raising their income potential through the right and use of farm inputs.
- Calata also added in an interview.

This is a nice move from Calata since it will truly help the farmers with their production, which is also good news for everyone as the Philippines is known to be an agriculture-dependent country. It shows that Calata is trying to be a leader in the field of agriculture by bringing other agricultural industries to a new level.


visit the Calata Corporation website for more info